If you run a telemarketing room or have a large phone room humming with busy agents and predictive dialing, then you are using a ton of data. Lead Research Group is a wholesale data provider. We have access to literally 100's of data sets. Our wholesale data is not only cost effective but also helps our customers hit their ideal prospects. The reach of data seems limitless. You can get new homeowner connect data, auto data, pet owner data, age data, gender data, ethnicity data, mortgage data, credit modeled data and almost anything you can think of. Call Tony Singleton of Lead Research Group to discuss dialing data that won't break the bank!!
Tony
800-884-8371 Ext. 5433
Sunday, September 27, 2009
Direct Mail Wholesale Data Lists
Hello out there!!! Lead Research Group is a wholesale data provider with the ability to help strengthen mail campaigns with filtered wholesale data. The mail lists can focus on those consumers and homeowners that are unreachable by phone(people on the National Do Not Call List) and those same people that have phone numbers(people that are scrubbed against the Do Not Call List). Some companies that mail prefer one way, some the other and some have no preference at all. You have an ideal prospect in mind and we will help you find those people. Give Tony Singleton a call today to discuss your direct mail list needs. We can run counts for you, discuss strategy and help you enhance your mail results today.
Tony
800-884-8371 Ext. 5433
Tony
800-884-8371 Ext. 5433
Monday, August 17, 2009
Loan Modification Mail-Watch Your Provider
My sister has lost a lot of equity in her home so naturally she shows up as a targeted data record of a homeowner and potential loan mod customer due to being under water on the mortgage. I told her two weeks ago to start accumulating pieces so that I could compare Lead Research Group's pieces to the competition.
In one week, she received the same mail piece from the same company with a different call number. Experience tells me that the company probably does not know that it is paying for mail by the piece and then double mailing. Yes that means they are paying double the per unit cost on the mailing in this scenario. Not Good! It is one thing to mail to the same house over a longer period of time but twice in a week tells me they are getting screwed.
Lead Research Group works an ongoing data suppression list that keeps the various companies we serve in the loan mod industry from mailing to the same people in a 30 day period. We are not in the practice of double mailing for companies. The way to avoid this would be to request a copy of the list when you mail.
Also interesting was the fact that the mailers had no file numbers or eligibility codes. Use of a series of these codes allows identification of a data piece or a homeowner by their name and address based on input of the code. It is clear to me that the mail provider knows what it is doing and is doing it on purpose.
For an intelligently done mail piece and a mailing to a group of people that have not been mailed to in a 30 day period, call Robert Brack Lead Research Group. 800-884-8371 Ext. 5430. Lead Research Group will provide you with elgibility codes and a CRM to help monitor and track an effective turnkey mailer campaign for your loan modification business.
In one week, she received the same mail piece from the same company with a different call number. Experience tells me that the company probably does not know that it is paying for mail by the piece and then double mailing. Yes that means they are paying double the per unit cost on the mailing in this scenario. Not Good! It is one thing to mail to the same house over a longer period of time but twice in a week tells me they are getting screwed.
Lead Research Group works an ongoing data suppression list that keeps the various companies we serve in the loan mod industry from mailing to the same people in a 30 day period. We are not in the practice of double mailing for companies. The way to avoid this would be to request a copy of the list when you mail.
Also interesting was the fact that the mailers had no file numbers or eligibility codes. Use of a series of these codes allows identification of a data piece or a homeowner by their name and address based on input of the code. It is clear to me that the mail provider knows what it is doing and is doing it on purpose.
For an intelligently done mail piece and a mailing to a group of people that have not been mailed to in a 30 day period, call Robert Brack Lead Research Group. 800-884-8371 Ext. 5430. Lead Research Group will provide you with elgibility codes and a CRM to help monitor and track an effective turnkey mailer campaign for your loan modification business.
Loan Modification Mail. It's Gong Well When.....
When all the reps in the office ask if you are the person responsible for all the mail calls and then thank you. I had a chance to speak with reps at a clients office and received some great feed back.
Reality is that they are all happy and closing deals on high quality inbound mail calls for loan modifications. Nothing beats mail calls. These calls are highly targeted and effective. Proof is in the smiles on the reps faces.
If you have not given direct mail a chance for your loan modification business, call Robert Brack Lead Research Group to help blow your phones up and keep motivated reps with a ton of leads. 800-884-8371 Ext. 5430
Reality is that they are all happy and closing deals on high quality inbound mail calls for loan modifications. Nothing beats mail calls. These calls are highly targeted and effective. Proof is in the smiles on the reps faces.
If you have not given direct mail a chance for your loan modification business, call Robert Brack Lead Research Group to help blow your phones up and keep motivated reps with a ton of leads. 800-884-8371 Ext. 5430
Friday, June 19, 2009
Targeted Data Special-FHA Loans
For $250, you can get 5000 records of targeted data based on filters that you set. Common filters for that data include:
Minimum Loan Size
Current FHA Loan Holder
Origination Date Range
Loan Seasoning
Fico Score or Higher
FHA driven mortgage companies have made a killing employing this type of data. Call Robert Brack Lead Research Group to discuss your FHA Loan Campaigns.
800-884-8371 Ext. 5430
http://www.leadresearchgroup.com/targeted-data/target-data-leads.html
Minimum Loan Size
Current FHA Loan Holder
Origination Date Range
Loan Seasoning
Fico Score or Higher
FHA driven mortgage companies have made a killing employing this type of data. Call Robert Brack Lead Research Group to discuss your FHA Loan Campaigns.
800-884-8371 Ext. 5430
http://www.leadresearchgroup.com/targeted-data/target-data-leads.html
Saturday, May 2, 2009
Talk Data With Robert Brack Lead Research Group
Data is an integral piece of a targeted marketing campaign whether you are calling or mailing. I wanted to provide a few examples of industries and how they target.
Mortgage Companies can target for credit range, loan to value ratio, loan amount level, interest rate range, type of loan, lender name and geographical area.
I had an interesting request by a great guy in Texas named Buddy that has a fantastic hobby creating promotional websites for highschool age kids that participate in sports.
We filtered for families with kids based on a highschool age that had an interest in athletics.
Alarm Companies can target for excellent credit, new home owner connect phone numbers, and geography.
Car Salesman can target by year, make and model of the car with a purchase date.
Mortgage and Loan Modification Companies have done well targeting ethnic data bases targeting by surname. Life Insurance Companies have been effective targeting by age. Home Based Businesses have done well with hitting a data base of people that have expressed an interest in a home based business.
As you can see their are lots of ways you can target with data. The only wrong answer is not testing to see what works best. To speak with an expert on how to maximize telemarketing and direct mail campaigns call Robert
Mortgage Companies can target for credit range, loan to value ratio, loan amount level, interest rate range, type of loan, lender name and geographical area.
I had an interesting request by a great guy in Texas named Buddy that has a fantastic hobby creating promotional websites for highschool age kids that participate in sports.
We filtered for families with kids based on a highschool age that had an interest in athletics.
Alarm Companies can target for excellent credit, new home owner connect phone numbers, and geography.
Car Salesman can target by year, make and model of the car with a purchase date.
Mortgage and Loan Modification Companies have done well targeting ethnic data bases targeting by surname. Life Insurance Companies have been effective targeting by age. Home Based Businesses have done well with hitting a data base of people that have expressed an interest in a home based business.
As you can see their are lots of ways you can target with data. The only wrong answer is not testing to see what works best. To speak with an expert on how to maximize telemarketing and direct mail campaigns call Robert
Friday, May 1, 2009
New Home Owner Data
One of the most effective data sets out there for telemarketing is a new homeowner phone list. Alarm service companies as well as satellite and cable television companies are all doing well focussing on this group of people.
This list tends to be a more responsive list due to the fact that the homeowners on this list have been less marketed to at that phone number. Getting this list early beats all the other telemarketing groups to the punch. The response reflects a list of people that have been less hammered than the others with people that are answering the phone and doing so in a much better mood. The willingness to discuss a product or idea is substantially higher with a new connect list.
Get to prospects early and the sales our yours. Cold call and prospect before the masses get it figured out and you will win this battle to market daily.
To speak with a representative about new connect data, call Robert Brack Lead Research Group. 800-884-8371 Ext. 5430
This list tends to be a more responsive list due to the fact that the homeowners on this list have been less marketed to at that phone number. Getting this list early beats all the other telemarketing groups to the punch. The response reflects a list of people that have been less hammered than the others with people that are answering the phone and doing so in a much better mood. The willingness to discuss a product or idea is substantially higher with a new connect list.
Get to prospects early and the sales our yours. Cold call and prospect before the masses get it figured out and you will win this battle to market daily.
To speak with a representative about new connect data, call Robert Brack Lead Research Group. 800-884-8371 Ext. 5430
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